PayPal is a leader in global digital payments, with over 55 million customers in the United States alone. When PayPal expanded into the in-store marketplace by launching a payment card, they turned to Designing World to help spread the word. The DW team created a full suite of elegant marketing collateral designs explaining the clear benefits of accepting the new PayPal card, directed towards merchants and financial acquirers alike. The DW also created an informative video, using the story of a family going out to dinner at a restaurant to demonstrate the ease and convenience that the new PayPal card brings to those 55 million customers.