Universal Music Group recording artist Black Sabbath wanted to send holiday wishes to its fans, but, with only a week to go before Christmas, traditional cards weren’t an option. The Internet was the only answer. Not wanting to end up on Black Sabbath’s naughty list, UMG enlisted Designing World to create and the band’s holiday website design.
By collaborating directly with the band, Designing World built an animated splash screen that delivered holiday cheer to heavy metal fans worldwide. The site, launched on Christmas Eve, carried a warm and personal message of peace, love, and hope from Black Sabbath to their devoted fans. Completed in a matter of days, the DW proved that tight time constraints don’t mean having to sacrifice creativity, originality, and quality for an awesome website design.